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Tools to Boost up Revenue
from Google Adsense
Google AdSense program has made it easier
for webmasters to make money through a website. Webmasters who run an
AdSense campaign will display Google's contextual Ads relevant to the
content of their sites and thus encouraging visitors to click the ads and
earn money for each ad click.
However you will earn very little AdSense revenue if you don't know how to
optimize your AdSense ads on your website. Here are some tips to increase
your AdSense earning:
1. Focus on one Adsense ad format. The Large Rectangle (336X280) ad format
seems to work better than other ad formats because this format tends to
result in higher click through rates (CTR). Another reason is that the ads
will look like normal web links that visitors use to click on them. It
doesn't matter whether the visitors know that they are clicking AdSense ads
or not, as long as there are clicking, you earn AdSense commission.
2. Create a custom palette for your ads. Select a color that matches your
website's background. If your site's background is white both, the color of
ad border and background should set to be white too. Also the color of the
ad title should be similar to coloe of the links in your website. This is to
make your AdSense ads look like it is part of the web pages. Again, this
will boost AdSense CTR.
3. Don't place your AdSense ads at the bottom of your webpages because it is
proven to be less effective. Displaying your AdSense ads at the bottom is
like hiding your AdSense and thus leads to low CTR and AdSense revenue. Try
to put them in the place where people can see them quickly. You will be
amazed how the difference between AdSense locations can make when you see
your earnings.
4. Try to place your AdSense ads near rich content as visitors main focus
usually are your content. There are several ways to insert AdSense ads into
your content and one of the ways is place your AdSense just after the end of
your content.
5. Try to automate the insertion of your AdSense code into the webpages
using SSI (or server side included). Ask your web administrator if your
server supports SSI or not. How do you do it? Just save your AdSense code in
a text file, name it as “AdSense text”, and upload it to the root directory
of the web server. Then use SSI, call the code on other pages. This tip is a
time saver especially for those who are using automatic page generators to
generate pages on their website.
These are some of the tips that have worked well for some who want to
generate hundreds and even thousands on their websites. There are other ways
to optimize your AdSense that produce high CTR also. You can learn more
tricks by reading in AdSense and webmaster forums.v
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